“Cultivate” is a brand identity for a conceptual plant-based restaurant.
The restaurant is an opportunity to educate the public about sustainable food options, promote conversation, and create positive associations with a topic typically seen as unapproachable.
I began my process by performing research, seeking out inspiration, and then combining research with expressive branding through illustrations and bold colors.
See process book for more: https://drive.google.com/open?id=0B1pWQZ8EzrqtOEpKcUViQ3g5ajA
